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https://dspace.univ-ouargla.dz/jspui/handle/123456789/32615Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | Hachani, louiza | - |
| dc.contributor.author | Babasidi, rim | - |
| dc.contributor.author | Kherfi, ouissam abir | - |
| dc.date.accessioned | 2023-04-17T10:23:34Z | - |
| dc.date.available | 2023-04-17T10:23:34Z | - |
| dc.date.issued | 2022 | - |
| dc.identifier.uri | https://dspace.univ-ouargla.dz/jspui/handle/123456789/32615 | - |
| dc.description | science du langage | en_US |
| dc.description.abstract | Nous avons remarqué une forte présence de la publicité sanitaire de COVID 19 durant le confinement telle les affiches publicitaires sous forme de messages directes et indirectes ,ces messages sont adressés aux citoyens. Nous avons l’ambition de traiter ce sujet d’un point de vue sémiotique | en_US |
| dc.description.abstract | We have noticed a strong presence of COVID 19 health advertising during the confinement such as advertising posters in the form of direct and indirect messages, these messages are addressed to citizens. We have the ambition to treat this subject from a semiotic point of view | - |
| dc.description.abstract | لقد لاحظنا حضورا قويا للإعلانات الصحية الخاصة بكوفيد 19 أثناء الحجر الصحي مثل الملصقات الإعلانية في شكل رسائل مباشرة وغير مباشرة، وهذه الرسائل موجهة للمواطنين. لدينا طموح لمعالجة هذا الموضوع من وجهة نظر سيميائية | - |
| dc.language.iso | fr | en_US |
| dc.publisher | Kasdi Merbah Ouargla University | en_US |
| dc.subject | L’affiche publicitaire | en_US |
| dc.subject | la sémiotique | en_US |
| dc.subject | COVID19 | en_US |
| dc.subject | la sensibilisation | en_US |
| dc.subject | l’épidémie | en_US |
| dc.subject | The advertising poster | en_US |
| dc.subject | semiotics | en_US |
| dc.subject | awareness | en_US |
| dc.subject | الوعي | en_US |
| dc.subject | الوباء | en_US |
| dc.subject | السيميائية | en_US |
| dc.subject | الملصق الإعلاني COVID19 | en_US |
| dc.title | Analyse sémiotique des affiches publicitaires | en_US |
| dc.title.alternative | cas de covid19 | en_US |
| dc.type | Thesis | en_US |
| Appears in Collections: | Département de Français - Master | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| باباسيدي-خرفي_compressed.pdf | 780,36 kB | Adobe PDF | View/Open |
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