Please use this identifier to cite or link to this item: https://dspace.univ-ouargla.dz/jspui/handle/123456789/20783
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dc.contributor.authorMeriem AZAMOUM-
dc.date.accessioned2019-05-29T10:05:47Z-
dc.date.available2019-05-29T10:05:47Z-
dc.date.issued2019-05-29-
dc.identifier.issn1938-2170-
dc.identifier.urihttp://dspace.univ-ouargla.dz/jspui/handle/123456789/20783-
dc.descriptionAlgerian business performance reviewen_US
dc.description.abstractThe purpose of this paper is to understand how Algerian hospitality SMEs are distributing their services. Hence, it aims to explore the practices and strategies of these SMEs in terms of distribution. To do this, an exploratory study was carried out on a sample of SMEs through semi-structured interviews, addressed especially to hospitality SMEs managers and owners in Bejaia. The thematic analysis of the interviews reveals that the distribution of services remains very limited, and consists of direct sales to customers, due to the lack of electronic means of payment. In addition, there is a lack of trust between hospitality managers and travel agencies, as the latter play a very limited and basic role in the distribution network of hospitality services.en_US
dc.language.isofren_US
dc.relation.ispartofseriesnuméro 18 2018;-
dc.subjectServicesen_US
dc.subjectServices distributionen_US
dc.subjectDistribution strategiesen_US
dc.subjectServices marketingen_US
dc.titleLes stratégies de distribution dans le secteur des services en Algérie : Cas des PME hôtelière de la wilaya de Béjaiaen_US
dc.typeArticleen_US
Appears in Collections:numéro 13 2018 V7 n1

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