Tourism Promotion Through Virtual Space Platforms

Abstract

The study aims to know the contribution of the Directorate of Tourism and Traditional Industry of Jijel State through its official page in promoting tourism in Jijel State, by relying on analyzing its content on Facebook, considering virtual marketing through social media platforms as a new style in promoting tourist attractions and attracting tourists. One of the most important results that were reached is that the Directorate of Tourism and Traditional Industry of Jijel State, by exploiting its Facebook page, was able to contribute to promoting tourism in Jijel State, and highlighting the tourist attractions that the state possesses