The Environmental Performance marketing of Organizations - Case study: the Company of Sonatrach -

Abstract

This study aims clarification the environmental performance marketing of organizations, For the purpose of achieving the study's objectives, the researcher studying the case Sonatrach in 2013, The study concluded that in the latter The Environmental Performance marketing Sonatrach Benefits, including: Improving the reputation of organizations, competitive advantage, profits, increase market share, provide the best products in addition to incentives Personal.