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https://dspace.univ-ouargla.dz/jspui/handle/123456789/7577
Title: | Comment le tableau de bord prospectif peut être un outil de mise en oeuvre de la stratégie d’une entreprise publique ? Cas ENIEM |
Authors: | SADAOUI Farid CHIHA Khemissi |
Keywords: | dashboard balanced scorecard strategy competition indicators of performance |
Issue Date: | 2013 |
Series/Report no.: | numéro 13 2013; |
Abstract: | The aim of this paper is to present the dashbord and the balanced scorecard as a tool to materialize the strategy of a national company : ENIEM. The activity of this company is to product and to sell appliances products in Algerian market and in Africa. The big problem in this sector is the existence of high competition. So the company ENIEM must be more competitive than another companies like Samsung, Condor, LG,… In this order of ideas the dashboard and the balanced scorecard are the best means to translate the strategy into a real actions and improve the performance of the companies |
Description: | Revue El Bahith |
URI: | http://dspace.univ-ouargla.dz/jspui/handle/123456789/7577 |
ISSN: | 1112-3613 |
Appears in Collections: | numéro 13 2013 |
Files in This Item:
File | Description | Size | Format | |
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18 F1301.pdf | 155,05 kB | Adobe PDF | View/Open |
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