Please use this identifier to cite or link to this item: https://dspace.univ-ouargla.dz/jspui/handle/123456789/8990
Title: Using sales forces in the Marketing Business Operation Case of the Algerian food industries
Authors: عبد الحق بن تفات
نوال بن عمارة
العربي عطية
Keywords: Sale forces
Sales forces management
marketing decision makers
Algerian food industries
Issue Date: Dec-2015
Series/Report no.: numero 7 2015;
Abstract: In this paper, we will look at some key points of the sale forces subject, among those important points: sales representatives’ selection and recruitment, training, supervision motivation of sales representatives, and the assessment of their activities, negotiation and sale skills. We will try to point out to the role of sale forces in marketing communication within the Algerian food industries companies by studying a sample of 95 companies
Description: Algerian business performance review
URI: http://dspace.univ-ouargla.dz/jspui/handle/123456789/8990
ISSN: 1938-2170
Appears in Collections:numéro 07 2015 V4 n1

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